The first step is to find out where you've been rated and what your customers are saying. Create a rhythm for monitoring and responding. For a small business, it can seem overwhelming to know what to do to manage their online reputation and it can be scary to realize how much this matters both to the way customers find it and to the way they make decisions about whether to choose their company over the competition. Once you've done that, make sure you invest sufficient resources in managing your online reputation.
As important as it is to have a simplified system for managing customer feedback, it's not that easy to achieve, especially if you don't have the right feedback management tool to help your team. If you want to take a deeper look at the entire comment management process, we've published a step-by-step comment management guide with everything you might need to know.