The first step to managing customer feedback in an online business is to identify where your company has been rated and what customers are saying. Establishing a regular rhythm for monitoring and responding to customer feedback is essential for small businesses, as it can be daunting to understand the importance of online reputation management and how it affects customers' decisions to choose your business over the competition. Once you have identified the sources of customer feedback, it is important to allocate sufficient resources to manage your online reputation. Although it is important to have a streamlined system for managing customer feedback, it can be difficult to achieve without the right feedback management tool.
If you want to gain a better understanding of the entire comment management process, we have published a comprehensive comment management guide with all the information you need.